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Is Solar A Good Investment?

Happy homeowners standing in front of their house with Palmetto solar panels on the roof.
PublishedSeptember 30, 2020
UpdatedMay 17, 2024
AuthorCory O'Brien HeadshotCory O'BrienSenior Director - Growth MarketingEditorRyan Barnett HeadshotRyan BarnettSVP, Policy & New Market Development
In this article
Why Solar Power Is A Good Investment
Buying a Home with Solar Panels vs. Installing Solar Panels Yourself
How To Invest In Solar With Palmetto

Solar power is the cleanest power source available, and one of the fastest ways to reduce your carbon footprint, improve your environmental impact, and start saving money. It also grants you increased energy independence, allowing you to protect your savings from fluctuating utility rates, and protect your community from the harmful pollutants associated with fossil fuels. But what about solar panels, specifically? Are solar panels a good investment?

See how much you can save by going solar with Palmetto

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1. Increase the Value of Your Home

Your home is a big investment, and one that you want to maintain and hopefully increase the value of. But before you start renovating bathrooms, updating kitchens, or re-siding exterior walls, consider this: solar-powered homes have been shown to earn more, sell faster, and attract more attention on the national real estate market.

As green homes become increasingly popular with buyers of all ages, your potential return on investment will continue to grow. So the question shouldn't be, “Is solar worth the investment?” but rather, “What kind of return can I expect?”

2. Save on Utilities

Offset rising utility costs by producing your own power. Solar panels are increasingly efficient, affordable, and reliable—allowing you to access risk-free solar energy savings and pay off your investment in record time. You’ll also be eligible for tax credits and incentives and, in some cases, can even earn credit from your utility company for the energy you produce.

3. Avoid Peak Rates

The peak times for energy usage fall between 11:00 a.m. and 4:00 p.m. daily. Utility companies, aware of this fact, often adopt a supply and demand-based pricing structure in which electricity rates increase during peak usage hours.

Fortunately, this is the sunniest part of the day, which means your solar array can capture and produce sufficient, if not excess power for your needs. So, are solar panels worth the investment? You get to avoid peak rates and, in many areas, can even earn credit on the excess power you produce. In other words, yes!

4. Maintain Power During Outages

The home plays an increasingly dynamic role in the modern household. Maybe it’s your second office, your design studio, your favorite restaurant, your personal entertainment center, or the epicenter of your child’s education.

All of this means that power outages can be VERY inconvenient. Solar energy storage solutions have made it possible to sidestep the disruptions by allowing you to tap into stored energy whenever the grid goes down.

5. Produce the Energy You Need

Palmetto solar solutions are tailored to the energy needs of your household, and can easily adapt as those needs change. Perhaps you get married, have kids, begin working from home, or simply expand the house. When it becomes clear that you need more energy, Palmetto is here to meet your needs. Easily add panels or solar storage to ensure that your custom solar solution is always in step with the energy needs of your household.

6. Reduce Your Risk of Electrical Fire

Solar energy systems are less vulnerable to electrical surges and can significantly reduce your chance of an electrical fire. According to a 2015 study, “home electrical fires account for an estimated 51,000 fires each year, nearly 500 deaths, more than 1,400 injuries, and $1.3 billion in property damage.” Electrical distribution systems are cited as the third leading cause of these fires.

By contrast, solar panels have rarely been implicated in electrical fires, and those that have can typically be traced to faulty wiring or improper installation. When asking yourself, “Is home solar a good investment?” be sure to take your safety into consideration.

7. Share Your Values

When you add solar panels to your home, you generate a ripple effect that spreads through your neighborhood, your community, your state, and beyond. Solar panels are a visual cue that you’re committed to sustainable living and that you want to leave the world a better place than you found it.

Solar panels also remind those around you that it’s both possible and accessible to break our reliance on fossil fuels and instead choose clean energy solutions with lasting benefits for your budget and the environment.

8. Stay Cool

At Palmetto, we think there is a definite cool factor to solar panels. In this case, however, we’re talking about temperature. A study conducted by the University of California found that the installation of solar panels on your roof can lower its temperature by as much as five degrees Fahrenheit, thus reducing the burden on your AC.

Even better news: The inverse is true as well. In colder months, the panels function to hold heat in. This means that solar panels are a one-stop-shop for year-round efficiency and savings.

9. Support Your Local Economy

There’s no better way to make a positive impact on your new neighbors than by putting money back into the local economy. The solar energy industry now employs more than 250,000 workers, marking a 167% increase in the last decade alone. This growth plays a large role in the economic health of communities across the country. As a result, your investment in solar savings is an investment in the financial well-being of your local community.

10. Advance Energy Independence

A recent study found that just 25,000 square miles of solar panels could produce enough electricity to power the entire world. While the process of extracting, refining, and burning fossil fuels can be linked to high carbon emissions, accelerated global warming, and a great deal of global strife, solar energy offers a clean, renewable solution marked by increased energy independence - for homeowners and governments alike. Best of all: every panel installed gets us one step closer to that 25,000 mark.

See how much you can save by going solar with Palmetto

Step 01
Step 02
My electric bill is $290/mo

Why Solar Power Is A Good Investment

While there are other ways of getting solar power to your home, adding your own solar panels to your own roof is an investment that not only pays off immediately by reducing your electricity bill, it also pays off in the future as the value of the system gets added to your home’s overall value.

With many different financing options available, many Palmetto customers pay off their initial investment in less than 10 years. After that time, your home has a predictable, sustainable energy option that pays back your initial investment many times over.

If you’re looking to purchase a home, you’re likely comparing neighborhoods, outlining preferences, and taking steps to clarify your budget and long-term goals. It is an exciting chapter in your life AND the perfect time to embrace renewable energy! A solar energy system can quickly increase the return on your investment by adding value, savings, and convenience to your home.

Solar power is also a good investment in the future of our planet. An average-sized home solar power system helps eliminate three to four tons of carbon emissions each year, which is the equivalent of planting more than 100 trees.

As a source of clean energy, solar power doesn’t produce greenhouse gasses and other harmful emissions that can be damaging to the environment, so your financial investment can also be an investment in the health and safety of future generations. It’s a win-win for you and your family!

Buying a Home with Solar Panels vs. Installing Solar Panels Yourself

There’s a huge difference between buying a home that already has solar panels and buying a home and then installing solar panels yourself. Homes already equipped with solar panels have been shown to stand out, sell faster, and earn more on the national real estate market, but it’s important to assess the health of any existing solar panel system (and the roof beneath it) before you buy.

If you’re considering a home with an existing solar array, be sure to ask about warranties, lease payments, maintenance records, and the average energy produced. In some cases, it may be preferable to buy a home without solar panels and then have them installed yourself.

In the 70 years since the first solar panels were produced, clean technologies have become increasingly affordable, reliable, and efficient. We also know more about how to optimize production, and use advanced design and engineering techniques to forecast savings, minimize waste, and structure the ideal solar energy solution for your home.

If you’re buying a home and thinking about installing solar panels yourself, keep in mind that adding solar to your home helps you save money by offsetting your monthly utilities and avoiding rising and fluctuating energy rates, and dramatically decreases your carbon footprint.

Just like buying a house helps you protect your savings by turning a monthly expense into equity growth, going solar can help protect your new home from unplanned power outages, insulate your finances from unpredictable energy costs, and minimize your reliance on public utilities.

How To Invest In Solar With Palmetto

Palmetto offers end-to-end solar energy solutions that save you time and money. Whether you’re just starting to search for a new home, or have already found the perfect spot, we can help you figure out the best way to integrate solar energy solutions and accelerate your return on investment. Click here to see how much you could save.

See what solar can do for you:

My electric bill is $290/mo
About the AuthorCory O'Brien HeadshotCory O'BrienSenior Director - Growth Marketing

Cory brings over 8 years of solar expertise to Palmetto, and enjoys sharing that knowledge with others looking to improve their carbon footprint. A dog lover residing in Asheville, NC with his wife, Cory graduated from UCSB. If you run into him, ask him about the company he founded to rate and review beer!

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